Business/Money Profiles

Businessman shares how he went from “Zero to $1 Billion”

By Coast To Coast TV / October 11, 2016

He went from humble beginnings in Ohio to becoming the co-founder of one of the most successful engineering firms in the world, Mustang Engineering.

Now, businessman and author Bill Higgs is sharing his secret to building a successful business in a new book.

In Mustang: The Story, From Zero to $1 Billion, Higgs describes what he calls the “Mustang Way,” a positive culture within the company that created excitement and encouraged employees to thrive both professionally and personally.

“Mustangers come to work with their brain turned-on. They’ve got a lot of energy, they want to make it happen. They want to get it right the first time. They want to talk to each other and figure out how to do that,” Higgs said.

To learn more about Higgs’ approach to business and life, watch our story below, airing statewide this week on California Life.