A fabulous time was had by all who joined in Château de Berne’s exclusive, global virtual ZOOM event celebrating National Rosé Day 2020 on Saturday, June 13.
Hosted by Emmy-winning actor Vincent DePaul, live from Miami, the half-hour online event featured special guests, including world-renowned sommelier Jon McDaniel, Château de Berne’s Wine Master Alexis Cornu, CEO North America Bob Gaudreau and US Brand Ambassador Victor Lebel, and others. DJ Gotta performed live from his French Riviera studio and Grammy winner Paulina Aguirre gave a spectacular performance of Seal’s mega-hit Kiss From A Rose. The event culminated with a worldwide virtual toast with the star of HBO’s Sweet Magnolia’s Caroline Lagerfelt, Gayot Guide publisher Sophie Gayot, sommelier Brianne Cohen and Hollywood influencers Tony and Shalini Potts, joining in the festivities.
You can watch the entire event here.
“We all had a wonderful time celebrating on National Rosé Day, if only virtually this year due to the ongoing, global health crisis,” comments Bob Gaudreau, CEO, North America, Provence Rosé Group. “With our global ZOOM event and special Inspiration Rosé promotion, we wanted to bring a little joy into all of our lives and invite wine lovers from around the globe to join us in a toast of ‘summer’s water.’”
Prior to the event, Château de Berne launched a promotion, encouraging rosé fans to join in a worldwide toast of its popular, AOP Côtes de Provence Inspiration Rosé, one of the favorites from the winery. Consumers were invited to upload a photo of themselves with their bottle of Inspiration Rosé in a unique and fun setting and post on their Instagram feed with the hashtags #chateaudeberne, #inspirationrose and #vingardevalise for a chance to receive one of 25 special branded rosé-hued wine tumblers and the grand prize, a carry-on wine carrier by VinGardeValise®. (For complete rules, visit: https://provencerose.com/contest-rules) The contest runs through June 30, 2020. Consumers can also use the promo code INSPIRATION613 for 30% off all items on www.vingardevalise.com.
In California, Inspiration Rosé is available at Albertson’s, Pavilions, Vons and Safeway, online at wine.com and across the country at grocery retailers, including Specs, Central Market, Goody Goody and Market Street in Texas, Harris Teeter and Giant Foods in much of the Mid-Atlantic, Rouses in Louisiana, and Fresh Market in Florida and Southeast.
Headquartered in White Plains, New York, Provence Rosé Group’s US portfolio includes rosé wines from Château de Berne. Located in Lorgues, France, Château de Berne is a luxurious yet charming Relais & Chateaux five-star property, featuring a spa, cooking school, Michelin-starred restaurant Le Jardin de Berne and vineyard. At the center of this oasis for relaxation and the Provencal way of life is a range of three AOP Cotes de Provence roses: Emotion ($16), Inspiration ($20) and Chateau de Berne Estate ($30). Led by CEO Bob Gaudreau, Provence Rosé Group is a fully owned subsidiary of MDCV Provence which also owns four estates: Château de Berne, Ultimate Provence, Château des Bertrands and Château Saint Roux. For more information, visit www.provencerose.com.